AI-Powered Commerce Enablement

On The Edge: Bebsha.ai for SMEs

Target
21M+ SMEs
Technology
AI & Data Analytics
Goal
Commerce Enablement

Awards & Recognition

★Champion | Banglalink Ennovators 7.0
★Champion | SUST Technovent 2024

Concept Video

Watch the vision behind On The Edge (Bebsha.ai)

Overview

On The Edge, commercially branded as Bebsha.ai, is an AI-powered, all-in-one digital commerce enablement platform designed to help Small and Medium Enterprises (SMEs) in Bangladesh successfully enter, operate, and scale within the e-commerce ecosystem.

The platform provides a single-point operational and intelligence layer for SMEs to list products, generate market-ready content, manage inventory, and receive AI-assisted pricing recommendations.

Problem Statement

26%
SMEs affected by market instability
58%
E-commerce ventures fail within 18 months
56%
SMEs lack digital marketing knowledge

Functional Modules

Account Creation

Unified account creation, profile management, and platform linkage for simplified onboarding.

Assisted Product Listing

Guided entry with market-ready image support and SEO-optimized descriptions.

Pricing Engine

Data-driven pricing decisions with market comparison and margin optimization.

Inventory Management

Centralized tracking with low-stock alerts and cross-platform synchronization.

Market Analysis

Actionable intelligence on product performance, demand trends, and competitors.

AI Chat Agent

Strategic guidance on product optimization, pricing, and market insights.

Price Calculator

Transparent profit estimation with cost breakdowns and platform fee considerations.

Market Opportunity

  • 21M SMEs nationwide
  • 2.2M Urban SMEs
  • 60K Online SMEs (Initial Target)
  • 12.3% E-commerce CAGR
  • SMEs drive 40% of e-commerce growth

Pricing Plans

Basic
Up to 20 products, 2 platforms
$4.99/mo
Intermediate
Up to 50 products, 3 platforms, AI Recommender
$9.99/mo
Pro
Unlimited products, all platforms
$19.99/mo

Awards & Recognition

★Top 5 | On the Edge - BUET Entrepreneurship Club

Financial Highlights

$1M
Initial Investment
$1.4M
Net Present Value (NPV)
17%
IRR
3.5 Years
Payback Period

Architecture

Web Dashboard (UI)

React-based Frontend

  • •React JS for responsive dashboard
  • •Tailwind CSS for modern styling
  • •Interactive data visualization

Backend API Layer

Business Logic & AI

  • •Pricing & Market Analysis Engines
  • •Centralized Database
  • •AI Integration

"Empowering SMEs to survive, scale, and thrive in the digital economy."

Bebsha.ai positions itself as a foundational digital infrastructure for SME-driven e-commerce growth.